Bioplus #1Minute competition case study insights

Take a look at our Bioplus Social Media campaign case study. We are all about ROI and this can be achieved for your brand. The winning recipe is understanding the target audience,  speaking the right language,  using interactive imagery and trending content to create the best online experience for the target audiences…

Digital statistics and usage in South Africa in 2018

January. A time to reset the clock and start again. It’s also the time of year we look forward to when scanning the digital horizon. Whys that? Every January, the collaborative effort between Hootsuite and We Are Social releases the insightful Digital Suite of Reports. This year marks the 7th annual release and the data…

Insta Famous!

Wondering how you could up your Instagram game? Well, you’re in luck because we’ve got the 411! We’ve listed 3 of Mashable.com’s recommended apps. Perfect365 Perfect365 is an app that is free on iOS and Android. It’s perfect for selfie editing and exciting as it is feature-rich. According to…

#HELLO Dark Social!

You’d be forgiven if you thought that dark social was a far away cyberland where Instagram modelling careers go to die and witches and trolls mercilessly rule!  We’ll gladly tell you that this couldn’t be further from the truth. What is Dark Social then? If you’re serious about growing your online community and converting…

SEO made simple

  What is SEO? Wondering how the Search Engine ‘front row’ made it into VIP?  It’s no secret!  The plug you’ve been waiting for is “Search Engine Optimization” or commonly known as SEO. Search who now?  Webopedia defines SEO as a  methodology of strategies, techniques and tactics used to increase…

Lisa comes to the World Wide Web

Oh boy!  Look what the URL dragged in… My fingers sweat in excitement, I type as frantically as I speak and it’s really not that hard to tell from the wonder and fascination I have towards the digital space, that my village was only introduced to the internet in 2012! Fast-forward to 2017 and inspirational women who command…

Marcelle McDonald featured in Finweek top women to watch

Marcelle McDonald used her savings she invested over five years ago, to start her digital marketing agency, #HelloYes Marketing. Her understanding of the industry and current and future trends, combined with her entrepreneurial spirit, leadership and vision have been valuable in starting the business. In an industry…

Some Pinteresting News

All Pinterest fans will be happy to know that Pinterest has recently launched their brand new “Buy Button”. As fellow shopping addicts, we feel and share your excitement. The endless browsing and dreaming of your wish list products can now turn into an actual purchase. That dress you have been eyeing and loving and wanting…

Leveraging Instagram For Your Brand

Instagram has shown remarkable growth over the last year and a bit. It’s a fun, quirky platform accessible to everyone with a smartphone. With over 200 million users worldwide with over 1 million of those users in South Africa, Instagram is definitely the platform to be on if you have products and services that will photograph…

The Importance Of Community Management For Your Brand

Before we dive straight into why your brand should be engaging with your online community, we need to understand that there is an already existing active online community out there. Social media has become a forum, accessible by everyone and they can say whatever they want about anyone they want. You need to be aware that, if…